Allan Adler is a world-class Ecosystems coach, consultant and change agent supporting individuals, managers and executives to understand and incorporate partnership best practices in service to our businesses, our partnerships, and our planet. He is the creator of the GoToEcosystem Framework that guides XaaS CEOs and C-Suite to unlock the potential of Ecosystem Orchestration.
As Managing Partner at Digital Bridge Partners, Allan is our Chief Ecosystem Officer and drives thought leadership to help clients drive ecosystem differentiation and accelerate their ecosystem flywheel. Allan is also an Executive Member of Partnership Leaders.
Previously, Allan founded and ran (as CEO) MSI Consulting Group; a 100-person sales and marketing strategy firm focused on the high-tech where he became a leading sales and marketing strategist and visionary. Allan also worked as a consultant with The Boston Consulting Group and received his MBA from Harvard Graduate School of Business where he was honored as a Baker Scholar. Allan is also a CPA and serves on several for-profit and not-for-profit boards.
Allan is a recognized leader in the partnerships, channels, alliances, and ecosystem world. He actively participates across the community (including a daily video that has become required watching for everyone in the field) and is often referenced by executives who are transforming their go-to-market strategies and rethinking how partnerships will propel the next decade forward. Each time I talk to Allan I get smarter - I would suggest others do the same!
- Jay McBain
